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December Buying Guide – Holiday Gifts and More
September 2024 by couponlab
Online shoppers spend more money in December than any other month, even when Cyber Monday falls on Nov. 30, like this year. There are more sales each day and weekend than any other month, and more items shipped than any other month. At its heart, December is big consumer spending, especially on holiday gifts for kids. In fact, 9 in 10 parents will spend the same or more than they did a year ago, and 70% will buy each of their children 3 or more gifts. Add to that 61% of adults will buy their significant other at least one gift, that’s a lot of money moving around this season. (See the Holiday Gift Buying survey and INFOGRAPHIC for more data.)
Some of the hottest gifts that kids want are toys and video games. They also want clothing, shoes, tablets, smartphones and laptops (who wouldn’t) and retailers know this, so expect to find post-Black Friday tech deals in abundance. Adults’ big gift desires this year are for clothing, shoes, jewelry and vacations. A smaller percentage would also be happy with mobile devices, TVs and new computing devices. Both kids and adults rank gift cards as one of the most wanted holiday gifts. Shoppers for the majority of these items will be pleased to know that these are high on the list of what to buy in December.
December Clearance: This event starts promptly the day after Christmas and includes huge 50-90% discounts on holiday decorations, wrapping paper/bows/tags, dinnerware, food and candy. Clearance (or End of Season) shoppers should also look for decreased pricing on off-brand, fall and winter clothing and shoes, toys, small electronics and small appliances. Tap into Hot Deals forum no later than Dec. 26 for insider savings on these items as the deal hunters love this time of year and share tips willingly.